Foot Traffic

The presence and movement of people walking around in a particular space. Foot traffic is important to many types of businesses, particularly retail establishments, as higher foot traffic can lead to higher sales. Strategies businesses can use to increase their foot traffic include holding grand openings and other promotional events such as demonstrations, giveaways, sales and charitable fundraisers.

Foot traffic is also an important consideration in urban planning. If an area is or is expected to become popular with pedestrians, planners will want to ensure proper design and placement of buildings along with safety factors to protect pedestrians from vehicles such as street trees, crosswalks and extended curbs.


Investment dictionary. . 2012.

Look at other dictionaries:

  • foot traffic — UK US noun [U] ► MARKETING FOOTFALL(Cf. ↑footfall) ► people who are moving from one place to another: »They appear committed to stopping foot traffic across their borders …   Financial and business terms

  • foot traffic — noun people coming and going on foot • Syn: ↑pedestrian traffic • Hypernyms: ↑traffic …   Useful english dictionary

  • traffic — ▪ I. traffic traf‧fic 1 [ˈtræfɪk] noun [uncountable] 1. the movement of planes, ships, trains etc from one place to another: • a telecommunications network for controlling air traffic. 2. TRANSPORT …   Financial and business terms

  • Traffic in Towns — was an influential report and popular book on urban and transport planning policy produced in 1963 for the UK Department of Transport by a team headed by the architect, civil engineer and planner Professor Sir Colin Buchanan.cite… …   Wikipedia

  • Traffic Bridge (Saskatoon) — Infobox Bridge bridge name = Traffic Bridge caption = Traffic Bridge over the South Saskatchewan River official name = Traffic Bridge carries = 2 lanes of Victoria Avenue/3rd Avenue South crosses = South Saskatchewan River locale = Saskatoon,… …   Wikipedia

  • Traffic Control — ➡ law enforcement * * * Introduction       supervision of the movement of people, goods, or vehicles to ensure efficiency and safety.       Traffic is the movement of people and goods from one location to another. The movement typically occurs… …   Universalium

  • traffic — noun 1 vehicles going somewhere ADJECTIVE ▪ bad, bumper to bumper, busy, congested, heavy, terrible ▪ The traffic was terrible on the way here. ▪ …   Collocations dictionary

  • foot — {{Roman}}I.{{/Roman}} noun 1 part of the body ADJECTIVE ▪ left, right ▪ back, front ▪ He shifted his weight onto his back foot. ▪ dainty …   Collocations dictionary

  • traffic jam — noun a number of vehicles blocking one another until they can scarcely move • Syn: ↑snarl up • Hypernyms: ↑crush, ↑jam, ↑press • Hyponyms: ↑gridlock * * * noun, pl ⋯ jams [count] …   Useful english dictionary

  • pedestrian traffic — noun people coming and going on foot • Syn: ↑foot traffic • Hypernyms: ↑traffic …   Useful english dictionary

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